One Take with Alex Lama

👉 Currently Vice-Mayor of Sunny Isles and head of a digital-first real estate company. Alex applies the same win-win discipline that made him a very successful media rep.

👉 Decisive Moment #1 – Joins ESPN’s pan-regional in Latin America just as cable was taking off and turning into a billion-dollar industry.

👉 Decisive Moment #2 – Goes all-in into digital as the media was beginning to expand.

👉 A huge change – Applying AI to real estate analysis to pin-point growth areas. Alex applies these predictive techniques when working with real estate investors. But Alex doesn’t just take it at face value. His personal analysis adds value and increases credibility with investors.

👉 Tying it all together – His background in media sales and expertise in presentations allows Alex to really understand customers, manage relationships and smooth out any conflicts

👉 About older candidates – Years of rubbing shoulders with other people gives older candidates more patience, better people management skills and improves results.